Kathy Jacobs Design & Marketing

Graphic Design, Website Design, & Online Marketing

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Improve Your Website Navigation and Watch Engagement, Clicks, and Conversions Rise

Your website plays a major role in how people discover, understand, and connect with what your business or organization offers. But even the most beautiful website can underperform if visitors can’t quickly find what they’re looking for. That’s why your website navigation—the words you choose for your menu—is one of the most important parts of […]

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Filed Under: Business, Chamber of Commerce, Economic Development, Featured, Nonprofit, Websites

How to Organize Your Canva Designs & Files (includes the 2024 Canva update)

How to get organized in Canva

Have you spent too much time looking for a design in Canva only to be frustrated and overwhelmed? I have, too! I’m going to give you an effective and easy-to-implement solution to your Canva organization problems. It will make your files easy to search, organize, and find. I recently used these steps to organize our […]

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Filed Under: Business, Chamber of Commerce, Economic Development, Marketing Tips, Nonprofit, Social Media Marketing, Tourism

How to Select WordPress Plugins for Your Website

WordPress plugins add functionality and features to your website, but some hide malicious code or are no longer maintained by the creator. Choosing the wrong plugin can cause lots of problems with your website. You want to make sure the plugin you select works well, is safe, and will be maintained in the future. Here […]

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Filed Under: Business, Chamber of Commerce, Economic Development, Education Institutions, Nonprofit, Tourism, Websites

How to Write Email Subject Lines That Improve Open Rates

The email subject line is the first thing your readers see. It is an essential tool to grab your audience’s attention. If your email inbox is like mine, it gets pretty full. With all those emails waiting to be read, how do you make sure your carefully crafted emails get opened? If you have a […]

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Filed Under: Business, Chamber of Commerce, Economic Development, Education Institutions, Marketing Tips, Nonprofit, Tourism

Free & Discounted Software and Services for Nonprofit Organizations

There are several programs and resources that nonprofit organizations can use or apply for to get a discount on the software and online tools that will benefit their programs. There are also some free software and online services just for nonprofits. I have compiled a listing of some of the resources below. We updated this […]

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Filed Under: Nonprofit, Resources

Do I Need a Privacy Policy on My Website?

If you want your website to present a professional image to your visitors, you need to be open and clear about your business practices online. One of the features found on many business and corporate websites is a privacy policy, but how do you know if your website needs one? There are a few quick […]

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Filed Under: Business, Chamber of Commerce, Economic Development, Nonprofit, Online Security, Tourism, Websites

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Recent Articles

Why Every Chamber of Commerce and CVB Needs an Annual Report: Make Your Impact Impossible to Ignore

You and your team work tirelessly. Between hosting networking events, advocating for local businesses, driving tourism, and organizing ribbon … [Read More...]

Improve Your Website Navigation and Watch Engagement, Clicks, and Conversions Rise

Your website plays a major role in how people discover, understand, and connect with what your business or organization offers. But even the most … [Read More...]

11 Creative Christmas Social Media and Blog Ideas for Chambers of Commerce

Increase Social Media Engagement, Get Traffic to Your Website, and Feature Local Businesses. Christmas is a great time to showcase local businesses … [Read More...]

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