Kathy Jacobs Design & Marketing

Graphic Design, Website Design, & Online Marketing

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SMART Bus Signs and Map

MSU Smart Bus Sign Design Mockup
MSU Smart Bus Sign Design Mockup
MSU Smart Bus Sign Design Mockup
MSU Smart Bus Sign Design Mockup
MSU SMART Bus Sign for Emerson School
MSU SMART Bus Sign for Emerson School
MSU SMART Bus sign and Map for North Montgomery
MSU SMART Bus sign and Map for North Montgomery
Mississippi State University SMART Bus map and sign for the airport
Mississippi State University SMART Bus map and sign for the airport
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Project Descripton

What a fantastic project to work on! We were able to reimagine the map and signage design to improve usability, accessibility, and functionality. How did we do this? We spent a lot of time planning, brainstorming, researching, and testing out colors, styles, and placement of information for days before we even began the design process. We approached the project asking ‘how does the bus rider view the sign?’ Our redesigned signs should make the bus signs easier to understand and use.

Client: Mississippi State University Parking and Transit Services. Starkville-MSU Area Rapid Transit (SMART)


Services

  • Map design and creation
  • Sign Design (Graphic Design)
  • Usability Planning
  • Accessibility Review


Kathy Jacobs Design & Marketing, LLC

Marietta, GA 30062
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