As you plan, shoot, and edit short-form videos for each social media platform, you need to know the latest maximum video length for Reels, YouTube Shorts, and TikTok videos.
What’s the Maximum Video Length for Reels, Shorts, and TikTok?
This table shows the most recent guidelines for short-form videos on each social media platform.
2025 Guidelines for Short-Form Video
Social Media Short-Form Video Length, File Size, Frames Per Second
| Social Media Platform | Max File Size | Frames per second | Max. Video Length |
|---|---|---|---|
| Facebook and Instagram Reels | 4GB | 30 FPS | 3 mins |
| TikTok Videos | Android: 72MB IOS: 278.6MB Desktop: 1GB | 23 – 60 FPS | 10 mins* |
| YouTube Shorts | 10MB | 30 – 60 FPS | 3 mins |
Table updated 1/23/25
*In some locations, TikTok users can upload videos that are up to an hour long
Short-form Video: Reels, Shorts, & TikTok
Creating engaging short-form videos can help you reach new and existing audiences for your business. Your videos can entertain, educate, tell a story, showcase a product, promote an event, and more. But remember, just because you can create a 3 to 10-minute video for these platforms doesn’t mean you should. Many viewers will scroll past your video if it doesn’t grab and hold their attention.
Get to know your audience, what they want to see, the hooks that work, and use that knowledge to create the best-performing short-form videos. Use these short-form videos with a call-to-action to generate leads or direct viewers to long-form videos for more information.
